Google: Moving Header Tags Around Won't Change Search Rankings

Dec 16, 2016 - 7:56 am 7 by

Gray Spotlight Google 1900px

John Mueller of Google said this morning in a hangout on YouTube at the 5:40 mark into the video that moving your header tags, i.e. <h1> and/or <h2> and so on, around on the page won't make your rankings go up or down.

So if you have them out of order where H2 is first and H1 is second or if you have H3 several times on a page or if you have H1 more than once on a page - it doesn't matter.

John Mueller said "It is not the case that you’d see any ranking change by shuffling headings around on a page."

So shuffling your header tags around on the page likely won't impact your rankings in Google search.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google December 2025 Core Update Intense Impact Early

Dec 14, 2025 - 7:35 am
Search Forum Recap

Daily Search Forum Recap: December 12, 2025

Dec 12, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December 2025 Core Update, Discover Alignment To Rankings, Search Console Features, AI Mode Updates & More

Dec 12, 2025 - 8:01 am
Google Maps

Google Gemini Local Results In Visual Formats

Dec 12, 2025 - 7:51 am
Google Ads

Google On AI Max Inferred Intent vs Raw Text

Dec 12, 2025 - 7:41 am
Google Maps

Google Maps Share Button Drops X For Reddit & Facebook

Dec 12, 2025 - 7:31 am
 
Previous Story: Google My Business Insights For Google Maps Photos