Google: It Is Hard To Measure If Publishers & Content Producers Are Happy

Apr 16, 2019 - 8:40 am 7 by

Google Happy

Again, at the BrightonSEO conference conference, John Mueller was asked about how do they know if they are doing a good job with making publishers happy. Do they have metrics to determine if they are doing a good job. John Mueller said they do look to make publishers happy but the metrics behind that are complicated.

John said:

So our general idea is we would like to see webmasters, publishers, people who make content online, be happy with what they're doing and be happy kind of with this deal that they have with Google. Where it's like they allow us to crawl their content and we show it in the search results we send traffic to their websites. And kind of this this general relationship in the ecosystem. And that to my mind is something that's almost not measurable. So we come out with all kinds of crazy metrics to try to figure out like how can we measure how happy people are with regards to to Google in the whole kind of content ecosystem. But I don't really have any any fancy metrics that I'm so confident in that I'd say like this is exactly how you do it.

So Google does use different metrics to try to determine the health and happiness of the ecosystem but said there is no magic metric that Google can point out to determine this.

Here is the video embed when John said this at the 3 hour and 19 mark:

Forum discussion at YouTube.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 24, 2024

Jul 24, 2024 - 10:00 am
Google Updates

Google Search Ranking Algorithm Volatility - July 23rd

Jul 24, 2024 - 7:51 am
Google Search Engine Optimization

SEO Poll: 54% Of SEOs Saw Positive Effects From Google Updates

Jul 24, 2024 - 7:41 am
Google Ads

New Google Local Service Ads Budget Options

Jul 24, 2024 - 7:31 am
Google News

Google Ad Revenue Up 11% - $64.62 Billion In Ad Revenue

Jul 24, 2024 - 7:21 am

Google Outlines Videos In Search Results

Jul 24, 2024 - 7:11 am
Previous Story: OMG: Google's Internal Alert System