Google Local Knowledge Panel Tests Showing Phone Number

Feb 3, 2017 - 7:27 am 0 by
Filed Under Google Maps

Road Pointers4

Sergey Alakov who watches the local space almost like no other, spotted a small but interesting test where Google is doubling up the phone information in the local knowledge panel. There is a large "call" phone icon at the top and in this test, Google is replacing the "province" section at the bottom of the panel with the phone icon followed by printing out the full phone number.

So there are two ways to click and call this business in this one local panel.

Here is the screen shot that is a GIF that flips between the two:

Google Local Panel Phone Number

I guess Google is testing to see if people are more likely to click and call if the number is there twice. I assume the answer is yes, they are.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: November 1, 2024

Nov 1, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Update Coming Soon, Downgrading Content, AI Overviews Expands, ChatGPT Search, Volatility Continues & Unauthorized Ad Rep Changes

Nov 1, 2024 - 8:01 am
Google Updates

Halloween 2024 Google Search Ranking Update 👻

Nov 1, 2024 - 7:51 am
Other Search Engines

OpenAI Releases ChatGPT Search: Citations, Robots.txt Controls & More

Nov 1, 2024 - 7:41 am
Google Maps

Google AI Answers In Google Maps: Things To Do, Review Summaries & About This Place

Nov 1, 2024 - 7:31 am
Google Maps

Google Tests Discover More Places & Explore Places Nearby

Nov 1, 2024 - 7:21 am
Previous Story: The Asian Conical Hat Google Meeting Room Theme