Are you using the Google+ Interactive Post markup to improve click through rates on your Google+ shares? Probably not. I'm not. I should. You should.
Google+ Interactive Posts are ways of adding richer content to your Google+ posts. You can do things like:
- Prefill text in the post content for users who want to share your page
- You can add call to action buttons that link to a specific URL or action
- You can control the title and target URL of the post
- You can control the snippet used in the post
It is a lot like Twitter cards and Facebook meta data but for Google+.
I really need to get all of those implemented here, don't you think?
Forum discussion at Google+.