Google: HTTP/2 Doesn't Have A Direct SEO Benefit But Makes For Faster Sites

Apr 5, 2016 - 7:58 am 3 by

Google Http2

Google's John Mueller wrote on Google+ that both browsers and crawlers support HTTP/2 web server configuration and he recommends that if you have a choice, you go with it. But he made it clear that going HTTP/2 with your server does not have a direct SEO benefit.

HTTP/2, as John explained, "doesn't change the URLs, and is transparently supported for users & crawlers if they ask for it." It does help improve the performance of your host, so it does speed things up. He said "you don't have to set up redirects, change links, add markup, or make any changes in Search Console."

He did clarify that GoogleBot won't yet support crawling HTTP/2 specifically yet, which is surprising because we thought it would be here by now. But even if you are HTTP/2 he said search engine crawlers, including GoogleBot "will continue to work normally."

John then added on Twitter, "HTTP/2 is for speed. Fast sites make users happy, happy users recommend websites, so it's very indirect."

Have any of you gone HTTP/2?

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 18, 2024

Mar 18, 2024 - 4:00 pm
Google Updates

Google Urges Patience As The March 2024 Core Update Continues To Rollout

Mar 18, 2024 - 7:51 am
Google

Official: Google Replaces Perspective Filter With Forums Filter

Mar 18, 2024 - 7:41 am
Google Maps

Google Business Profiles Now Offers Additional Review After Appeal Is Denied

Mar 18, 2024 - 7:31 am
Google Maps

EU Searchers Complaining About Google Maps Features Changes Related To DMA

Mar 18, 2024 - 7:21 am
Google

Google Showing Fewer Sitelinks Within Search

Mar 18, 2024 - 7:11 am
Previous Story: Google: Toolbar PageRank Won't Flow With HTTPS Migration Because It's Dead