Google Tests Removing A Site's Normal Snippet When Featured Snippet Is Displayed

Nov 12, 2019 - 8:20 am 8 by

Google Featured Snippet

Kieron Hughes posted on Twitter that he is seeing a test where Google is not displaying a site's normal snippet in the search results when Google displays that URL for the featured snippet. Generally when Google shows a URL as a featured snippet, it will also show that same URL on the first page results, in the main listings.

Kieron Hughes said "Google are testing dropping your ranking URL again if you have the featured snippet, denying you the ability to have a double listing (ranking+snippet)." He said this is a limited test.

Here are his screen shots of this, although it doesn't show the full page of Google's search results:

Have you seen this?

I don't think the SEO community would be happy if Google did this. However, it might feel redundant to the searcher, so I can see why Google would do this.

Google did test this before in 2017...

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google Search Ranking Volatility Spiked Friday - April 25th

Apr 27, 2025 - 8:45 am
Search Forum Recap

Daily Search Forum Recap: April 25, 2025

Apr 25, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Earnings Report, Ranking Volatility, AI Overviews Harm Clicks, Search Ads Grow & More

Apr 25, 2025 - 8:01 am
Google Search Engine Optimization

Google: Image Streaming Is Not SEO Friendly

Apr 25, 2025 - 7:51 am
Google

Google Mobile Tests Search Snippet With Blue URL & URL / Site Name Switch

Apr 25, 2025 - 7:41 am
Bing Ads

Microsoft Advertising Suspends Client Connection Requests Temporarily

Apr 25, 2025 - 7:31 am
Previous Story: Google: Setting A Geographic Target Doesn't Prevent Your Site From Showing In Other Locations