Google: Products Within Google Business Profiles Not Going Away

Jun 16, 2023 - 7:41 am 0 by

Google Sneaker Store

There was some concern that products were going away within Google Business Profiles and being moved fully to Google Merchant Center Next. Ginny Marvin, the Google Ads Liaison, said on Twitter that this is not true; she said, "Products will remain available in GBP."

The concern came from Google sending out emails to businesses about them using Google Merchant Center Next. Darren Shaw said he received some of these emails and that was the rumor.

Here is his tweet on this:

So I asked, if the rumors were true and Google said nope. Ginny Marvin added, "Products will remain available in GBP."

Ginny did add, "but we're encouraging omnichannel merchants to move to GMC Next for more scalable methods to add their products." "We plan to enable merchants to edit their product data directly in GBP regardless if the data source is GMC or GBP," she added.

So nope, no need to worry, just yet...

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google AI Overviews Pushing Searchers Into AI Mode, Drops Show More Button

Aug 28, 2026 - 1:30 pm
Search Forum Recap

Daily Search Forum Recap: August 28, 2026

Aug 28, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google GoTo Parameter Fight, PDFs Go Missing In Google, SEO For AI Responses & Google and Microsoft Ads News

Aug 28, 2026 - 8:01 am
Google Ads

Google Ads Book Buttons Expand To Search & Performance Max

Aug 28, 2026 - 7:51 am
Google Search Engine Optimization

Google Announces Search Updates For Transparency, Actionable Updates Get Blog Posts

Aug 28, 2026 - 7:41 am
Google

Google Preferred Sources, Tailor Your Feed & Search Profiles Are Different

Aug 28, 2026 - 7:31 am
 
Previous Story: 2023 Google Merchant Center Product Data Specification Updates