Google Tests Blue Instant AMP Label In Search

Oct 4, 2017 - 7:32 am 3 by
Filed Under Google

Google AMP

Google is testing a new look for the AMP label in the search results. Instead of the typical gray AMP logo with AMP written next to it, Google is testing a blue AMP logo with "Instant" written in blue next to the AMP logo.

Here is a screen shot of the new look provided by Jonathan Jones on Twitter:

Google Amp Blue Instant Label

Here is what I see, the normal gray icon:

Google Amp Label

We also caught Google testing the AMP logo without the "AMP" text next to it.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google SGE In Wild, Stop Doing SEO For Google, Maps & Shopping Features & Google Ads Safety Report - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Video Recaps

Search News Buzz Video Recap: Google SGE In Wild, Stop Doing SEO For Google, Maps & Shopping Features & Google Ads Safety Report

Mar 29, 2024 - 8:01 am
Google Ads

Google Ads Posted Zero New Feature Announcements In March 2024

Mar 29, 2024 - 7:51 am
Google Search Engine Optimization

Correction: Web Stories Still Show In Google Images & Google Fixes Search Console Reporting Bug

Mar 29, 2024 - 7:41 am
Google Maps

Google Business Profiles New Add Amenity To Your Website

Mar 29, 2024 - 7:31 am
Web Analytics

New Microsoft Copilot Referrer Data In Google Analytics

Mar 29, 2024 - 7:21 am
Google

Google Search Recommendation For "Google Can Help You Stand Out"

Mar 29, 2024 - 7:11 am
Previous Story: Bing Ads Dynamic Search Ads Expanded