Google Advertorials Penalties Are Likely Manual Penalties

Jun 6, 2013 - 8:58 am 1 by

Google PenaltiesAs you all know, Google's Matt Cutts went on record the other day about Google's stance on advertorials. That is, if it wasn't clear enough from the very public advertorial penalty dished out the buyer and sellers of the advertorials.

A WebmasterWorld thread asks if these advertorial penalties are algorithmic or manual. They are not the same, to learn more about the difference read this story.

In my opinion, advertorial penalties right now are a manual thing. I do not feel that Google has an automated method of penalizing or discrediting links in advertorials. At least not for the sake of them being advertorials. They probably have their Penguin and other methods of discrediting or penalizing links from low quality, off topic web sites. But to algorithmically figure out this article is an advertorial and is giving you links only because you paid for them, is not that easy right now.

Now, it would not surprise me if they had a method of doing this (without a 100% accuracy) in the upcoming year or so. But that is what my gut feeling is right now.

Otherwise, how would have Interflora recovered in 11 days after submitting a reconsideration request.

Forum discussion at WebmasterWorld.

Image credit to BigStockPhoto for soccer ball on fire

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 20, 2025

Jun 20, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Search Volatility, AI Mode in Search Console, Audio Overviews and ChatGPT Search Quality

Jun 20, 2025 - 8:01 am
Google Search Engine Optimization

Google: Larger & Longer Issues Can Take Longer To Reverse In Google Search

Jun 20, 2025 - 7:51 am
Google Search Engine Optimization

Google Troubleshooting On Blocking Content From AI Mode & AI Overviews

Jun 20, 2025 - 7:41 am
Google

Google Video Search Tests Speaker Icon With Language Label

Jun 20, 2025 - 7:31 am
Google

Google Investigating Search Clicks Leading To Translated Results

Jun 20, 2025 - 7:21 am
Previous Story: Google Maps Blue Dots Missing: User Contributed Photos