Google AdSense Responsive Ad Unit Performs Well

Jun 10, 2014 - 8:28 am 1 by
Filed Under Google AdSense

Responsive Web Design & Google10 months ago, Google introduced, in beta, the AdSense responsive ad unit - it is still in beta, but many publishers have adopted it on their responsive design web sites.

A responsive ad unit works on sites that are responsive. Meaning, a site that auto adjusts based on the device accessing it, without changing the design much. I am not going to get into it in detail but in short, it is a recommended path for mobile sites.

The beta ad unit performs very well according to those trying it out.

A WebmasterWorld thread has some publishers praising it:

No complaints here. It's hands down my highest paying ad unit.

Been rolling them out to portions of my site and I'm seeing a nice bump up in CPC. It's still early, but I'm very encouraged by what I've seen so far.

At this stage of the day (6PM), the money from my responsive ads code has surpassed the money from the same page with 300x250 (earlier in the day). With less than 1/2 of the page views. For this day.

So overall, it seems responsive sites should be using this responsive ad unit.

Have you tried it? The results good? Let us know in the comments.

Forum discussion at WebmasterWorld.


Popular Categories

The Pulse of the search community


Search Video Recaps

Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 28, 2024

May 28, 2024 - 10:00 am
Google Updates

Memorial Day Google Search Ranking Volatility

May 28, 2024 - 7:51 am
Google Search Engine Optimization

Google's John Mueller On Recovering From Core Updates - Maybe You Had A Good Run...

May 28, 2024 - 7:41 am
Google Ads

Undated Google Ads Experiments To End August 23, 2024

May 28, 2024 - 7:31 am

Google Tests Thin Top Deals Search Bar

May 28, 2024 - 7:21 am
Google Search Engine Optimization

Report: 14,000+ Google Search Ranking Features Leaked

May 28, 2024 - 6:15 am
Previous Story: Google's New Content API For Google Shopping