Google Ads Updates Landing Page Parameters Options

Jul 27, 2018 - 7:22 am 0 by
Filed Under Google Ads

Google Adwords

Google announced on Twitter yesterday that they have added "two changes to make it easier to specify landing page parameters." Specifically (1) Final URL Suffix is now available in Google Ads and (2) the number of custom parameters available has also increased from 3 to 8.

Google Ads Url Options

Why did Google make these changes? Well because of the upcoming parallel tracking deadline. The deadline for the migration is October 30. Google said "if you have not done so already, we recommend you migrate your accounts to parallel tracking now so you can take advantage of it’s benefits."

Google also posted this alert for those using AdWords Editor:

Alert: Please be sure you are using AdWords Editor 12.4 or higher. Using an older version may result in the deletion of some of your previous URL and parallel tracking changes. Check which AdWords Editor version you're using.

To further safeguard your parallel tracking changes from being deleted, some edits made in the previous AdWords experience (including those to campaigns, ad groups, keywords, ads and extensions) may be rejected. To complete these edits, switch over to the new AdWords experience. Determine which AdWords experience you’re using.

Ginny Marvin has more information on Search Engine Land.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 14, 2024

Jun 14, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview, Apple Intelligence & More

Jun 14, 2024 - 8:01 am
Google

Google Tests Multiple Featured Snippets Under From Sources Across The Web

Jun 14, 2024 - 7:51 am
Google Search Engine Optimization

Google: Sometimes Search Experiments Conflict Causing Issues

Jun 14, 2024 - 7:41 am
Google Maps

Google Business Profiles Websites No Longer Load - 404

Jun 14, 2024 - 7:31 am
Google Ads

Google Tests New Call & Location Extension Ad Format

Jun 14, 2024 - 7:21 am
Previous Story: #SEOChat Opens Up On Depression Within The Search Industry