Free Google Shopping Rolling Out But You Might Not See Free Results Yet

Apr 27, 2020 - 7:20 am 16 by
Filed Under Google Ads

Google Shopping

Glenn Gabe on Friday spotted the free version of Google Shopping starting to show up in the Google Shopping results. I saw it as well and got Google to confirm it has started rolling out. But this morning, I am seeing the old paid version of Google Shopping 100% live and no sign of the free version.

Google did say that Google Shopping did began rolling out the free results on Friday and that it should continue to roll out through early this week.

Here is Glenn's screen shot from Twitter:

click for full size

And yes, on Friday, I was able to replicate that but this morning, I see only paid results:

Google Shopping Paid Results

I asked around, others still as of this morning do see the free results - so I guess it is still rolling out as of this morning.

Forum discussion at Twitter.

Update: At 3:30pm ET I now see the free version.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google Search Ranking Volatility Beginning To Cool?

Feb 22, 2026 - 8:40 am
Search Forum Recap

Daily Search Forum Recap: February 20, 2026

Feb 20, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Volatility Heated All Week, Google Reviews Vanishing, AI Overview & AI Mode Links Updated, Google Ads News and more

Feb 20, 2026 - 8:01 am
Google Search Engine Optimization

Google Discourages Force Indexing Pages To Search

Feb 20, 2026 - 7:51 am
Google Maps

Google Updated The Business Profile Review Policies

Feb 20, 2026 - 7:41 am
Google Ads

Google Ads Updates Budget Pacing For Ad Scheduling

Feb 20, 2026 - 7:31 am
 
Previous Story: Google AdSense Removes iOS & Android Apps From App Store