Bing Upsets Webmasters By Linking Images Directly To Image File

Bing has made a minor change that can have a major impact on webmaster's traffic. If you search at Bing for images and then click on the image, instead of Bing taking you to the page with the image within the context, it takes you directly to the image itself.

For example, instead of Bing taking you to this page for the image used at the top right of this post, it would take you directly to images.seroundtable.com/t-bing-images-change-1303389217.jpg by passing the content on this page, the ads, and the impressions I get to this site.

A WebmasterWorld thread has a complaint from one webmaster, where he said:

hmm incredible now Bing makes the same mistake as google, they only show the image not the site anymore, dont they get it, that sites with images have a lot of bandwidth to pay for so they are dependent on ads like CPM ads, they need real impressions, not just hotlinking.

this is placed instead of your page : Displaying this page may force you to leave Bing Images. Opening the page in a new window will prevent this. Open in a new window | Open here

On google a script worked to redirect to real page, but how to do this with bing any suggestions.

Does this upset you?

Forum discussion at WebmasterWorld.