Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Should You Submit Your Site with an Optimized Title to Web Directories?
At High Rankings Forum, a member is looking to submit to web directories and wonders if it's worthwhile to submit the entire optimized website title to the directory. Will it go over well? Not usually, from what I've seen. In the directories that I've encountered, they're looking for the actual business name instead of an optimized title. In fact, many High Rankings forum members say the same thing. If you're looking to submit optimized titles
- Hitwise Reports that Google has 67% of All US Searches
Google is dominating the search share once again with over two-thirds of searches, according to CNN Money (which cites Hitwise). In March of 2007, Google only dominated 64% of the market. That number has jumped 3% in a year. Surprised? Not so much. Forum members are used to hearing the news. One points out, however, that Baidu has 70% of the Chinese search share. Forum discussion continues at WebmasterWorld.
- Will PPC Ever Reach a Tipping Point?
At Search Engine Watch Forums, Discovery talks about how numerous competitors and clients are clicking way too much on PPC ads. The costs are running up and it seems that there's no end in sight. Discovery wonders if there will be an end to PPC as we know it since there are no huge safeguards to prevent costs from going into the negatives. It's a question to which forum members don't really know the answer.
- Questions You Should Ask When Hiring an SEO Guru
When you're in the hiring phase for an SEO expert, you should get to know a little about the potential candidate you're considering by asking the right questions. The SEOpranos blog has 10 questions that should be asked at every interview. One of them in particular resounds well for webmasters: Can you tear this website apart? Chance are, if they don't find anything wrong with the site, they're not ready for "SEO expert" work. That's
- Blocking An Advertiser Via The Adsense Ad Review Center
Google has been rolling out a new AdSense feature that you can likely see by going to the "Ad Setup" screen and clicking on the "Competitive Ad Filter" link. Then you should see access to the "Ad Review Center" (aka ARC). It gives you more granular control over the ads displayed on your site. Here is a screen capture: But it does not work exactly like the "competitive ad filter." In fact, in a WebmasterWorld
- How To Penalize Your Competitor's Site in Google
Juicy title, isn't it? Well, that is the topic of discussion at a WebmasterWorld. A senior member decided to post some generic, not specific examples, ways to hurt a website's Google rankings. Here are some of the methods you can take: Inbound links from "bad" places.Hundreds of links from one IP address.Duplicate content (a) from competitors scraping your entire site and creating their own from itDuplicate content (b) from competitors stealing your articles and submitting
- More Reports of Google Suggest Feature as Default on Google.com
A few weeks ago we reported that Google was testing search suggestions as the default option when searching at Google.com. It appears that more people are noticing this new Google Suggest test. A new WebmasterWorld has reports from a couple members who have seen this behavior from Google recently. A senior member said: Today, for the first time, searching on google.com I noted that Google "suggests" me the most requested phrases. I thought I clicked
Other Great Search Forum Threads:
- Keyword Segments within the Conversion Funnel, Sphinn
- PageRank 10 after site overhaul - How? Why?, WebmasterWorld
- Yahoo Releases Plans Of Online Ad Sales System: AMP!, WebmasterWorld
- Optimisation tip of the week , Google Groups