SES New York 2008 Conference Coverage Schedule

Mar 10, 2008 - 9:51 am 1 by

The big SES New York show starts in just one week from today. Tamar and I plan on traveling back and forth each day to the Hilton to cover the conference, in fact, I hope to be there as early as 6:45am each day, traffic permitting, so I can blog other items here and at Search Engine Land.

We are covering about forty sessions, basically in live format. Yes, our style is to type as fast as we can, and click the post blog entry button as soon as the session is over. The raw form is likely to have typos, errors and major grammar issues but that is our live blogging style - there are other blogs that post a day or two later in a more legible format.

We have two new comers to our live blogging coverage schedule, they include Jeff Quipp of Search Engine People, Marshall Sponder of The Analytics Guru and Bill Hartzer. We also have our veterans covering the sessions, including our very own Tamar Weinberg, Chris Boggs of Brulant and Debra Mastaler of Alliance Link and of Link Spiel - of and I will be covering a bunch of sessions.

Here is our conference coverage schedule for SES NY 2008:

Day 1 - Monday, March 17, 2008
9:30am - 10:45am
Redefining the Customer covered by Marshall Sponder
Organic Listings Forum covered by Tamar Weinberg
How to Build Investment Interest in Your SEO/SEM covered by Jeff Quipp
Analytics: Data Into Action covered by Marshall Sponder
Igniting Viral Campaignscovered by Tamar Weinberg
Video Made the SMB Star covered by Barry Schwartz
Web Analytics: Measuring Success covered by Tamar Weinberg
Auditing Paid Listings and Click Fraud Issues covered by Chris Boggs
Network Neutrality is for On-Line Marketers too! covered by Marshall Sponder
3:45pm-5:00pm Orion Panel: Getting Vertical Search Right covered by Barry Schwartz
5:00pm-5:30pm SES Awards 2008 covered by Chris Boggs

Day 2 - Tuesday, March 18, 2008
Conference Welcome and Opening Keynote: Nick Carr covered by Tamar Weinberg
Converting Visitors Into Buyers covered by Marshall Sponder
Why Local Is Different covered by Chris Boggs
Domaining & Address Bar-Driven Traffic covered by Bill Hartzer
Orion Panel: Universal Search covered by Barry Schwartz
Do You Know the Breakdown of Your Competitors' Paid and Organic Traffic? Hitwise does covered by Chris Boggs
What's new with Google Analytics and Website Optimizer? covered by Barry Schwartz
Search Advertising Goes Mobile covered by Bill Hartzer
Optimizing Search Marketing Campaigns covered by Debra Mastaler
Earning Money From Contextual Ads covered by Tamar Weinberg

Day 3 - Wednesday, March 19, 2008
Morning Keynote: Search Has Changed Everything... And So Can You covered by Tamar Weinberg
Social Media Marketing - What is it and What is it Good For? covered by Tamar Weinberg
Widgets and Gadgets are taking over, but what are they? covered by Barry Schwartz
B2B Tactics covered by Bill Hartzer
Successful Tactics for Social Media Optimization (SMO) covered by Barry Schwartz
Big Brand Search Strategies: Build Connections and Fuel Online Promotions covered by Chris Boggs
Top Search Trends covered by Bill Hartzer
Afternoon Keynote: Jason Calacanis covered by Tamar Weinberg
4:00pm-5:15pm Dealing With Affiliates covered bt Chris Boggs
Social Media Research: Informing Search Strategies covered by Barry Schwartz
SEM Small Business Blitz covered by Tamar Weinberg
Managing PPC for Multiple Clients covered by Bill Hartzer
Social Search: The Next Step covered by Chris Boggs

Day 4 - Thursday, March 20, 2008
The Sempo Survey: 2007 State of the Market covered by Chris Boggs
Podcast & Audio Search Optimization covered by Tamar Weinberg
Usability & SEO: 2 Wins For The Price of 1 covered by Bill Hartzer
Staffing Up for Search covered by Jeff Quipp
OldTimers on Search covered by Barry Schwartz
Beyond Linkbait: Getting Authoritative Online Mentions covered bt Tamar Weinberg
Video Search Optimization covered by Chris Boggs
My Search is Better Than Your Search covered by Barry Schwartz


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