GOOG Stock Tanks on comScore Reports of Decline of Paid Search Clicks

Feb 27, 2008 - 9:22 am 1 by
Filed Under Google Ads

comScore came out with a report that showed Google's sponsored clicks, the basis for its advertising revenue, fell 7 percent. That spread fears that there might be some type of recession taking place. Why? Because retailers are pulling back on spending.

Is that the case? Well we had comScore speak yesterday and they said the whole thing is blown out of proportion. James of comScore said:

Google, is by design, committing to the user and taking a hit on ad revenue - so they are gaining massive share by doing this in the short term.

Google is showing less ads to pick up with market share and then they can do what they want with it.

So is this a good time to buy Google stock? If you believe comScore, then yes. But we know the stock market doesn't always work the way we think it should.

There is a ton of discussion on this news in the forum, a ton.

Forum discussion at WebmasterWorld and DigitalPoint Forums.

 

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