What is the benefits of Gatineau, you ask? adCenterEU says the following:
Project Gatineau is closely related to adCenter – for example, adCenter customers will be able to use their existing account to access Project Gatineau if they choose to use the web analytics service.
But it also a full-fledged web analytics offering with a lot of great reports and tools for measuring your site traffic and understanding your visitors:
- Click and visitor tracking
- Marketing campaign reporting
- Conversion tracking
- Demographic and geographic segmentation
- Paid and natural search analysis
- Visitor information including browsers, languages, operating systems and resolutions
You will need to create an adCenter account but you won’t need to buy any advertising – the account can be used for Gatineau only.
Forum discussion continues at WebmasterWorld.