Search Marketing Association of North America (SMA-NA) Dissolved

Sep 20, 2007 - 10:27 am 2 by
Filed Under Search News

According to a Search Engine Watch Forums thread, SMA-NA has been dissolved. SMA-NA was originally formed out of "frustration" with SEMPO, Kevin Ryan says.

Ben Pfeiffer, who was initially part of SMA-NA in the founding days and was on the Board of Directors, says, "SMA-NA dissolved mainly from a lack of leadership. It was real difficult in general to get an organization established and maintain a membership."

But forum members add that SEMPO is doing a great job lately. Even former president of SMA-NA, Ian McAnerian, says that SEMPO is "doing a pretty good job of providing representation and research so far."

The goodwill and man hours given to create the SEMPO Institute was more than we could ever have expected. The early days of SEMPO as a fledgling start up were criticized without mercy and I think the seeds they sowed and their vision is now clear today as SEMPO takes its place as a trade body that is respected and worth being a part of.

In January of 2005, SMA-NA was founded. In September of 2007, SMA-NA was laid to rest. Goodbye, SMA-NA.

Forum discussion continues at Search Engine Watch Forums.


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