Microsoft adCenter Editorial Review Team Overwhelmed by Requests

Aug 7, 2007 • 8:45 am | comments (2) by twitter | Filed Under Microsoft Bing Ads (formerly adCenter)

Has anyone created any campaigns in MSN adCenter but all keywords and ads are still "pending?" That's what happened to one guy at WebmasterWorld. According to him, the "editorial review [appears to be] grinding to a halt."

adCenterEU confirms his suspicions. There is an increased volume of campaigns lately and the editorial staff is overwhelmed with the requests, it seems.

We are experiencing a large number of submissions currently and the team is working hard to ensure we get everything processed as quickly as possible.

I'll let you know when we're back to normal.

This is good for MSN, I guess, but it's not so good for the advertisers who have to wait. It is nice to see Microsoft getting so many requests, but it is sad that they cannot support an increased volume of requests. This means advertisers have to wait while their ads are being approved which may encourage them to spend more time with Google and Yahoo.

Forum discussion continues at WebmasterWorld.

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