Yahoo! Search Marketing Bug Leaves Agencies & Advertisers Paralyzed

Oct 12, 2006 - 7:35 am 0 by

Two days ago we reported a bug in the Yahoo! Search Marketing interface, but I didn't give it the credit that was due, this is serious. Many advertisers and agencies cannot operate for literally for now over three days!

There are two main threads on the bugs that I know of, the first at WebmasterWorld and the second at Search Engine Watch Forums and it is featured.

Here are some devastating quotes:

After discussing this situation with my Y! rep yesterday, she told me... "I can't get into any accounts to make any changes for my clients either."

That makes me feel a lot better.

They said we could use email to submit changes and they would make them. Does that mean I can use email to have them make changes on other accounts I don't manage?

What a mess for those poor guys. The potential for claims liability must be huge. We run some campaigns over the weekends only. We are still getting unwanted clicks, presumably being charged, and can't shut them down.

Yahoo! did send one of the customers back a response via email that read;

We apologize for the inconvenience. Please know that we are aware of the issue and are currently working on resolving the problem. As there is currently no estimated date or time frame for the issue to be resolved. We sincerely thank you for your patience and understanding while we try to resolve the issue.


Continued Forum Discussion at WebmasterWorld & Search Engine Watch Forums.


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