Google's Click Fraud Efforts Are "Reasonable"

Jul 24, 2006 - 7:29 am 3 by
Filed Under Google Ads

I reported Friday afternoon at the SEW Blog on an Independent Report: Google Click Fraud Detection Practices Are "Reasonable". Bottom-line, the report stats that "click fraud detection practices that shows Google makes reasonable efforts to detect click fraud." What is also interesting is that the folks in the forums don't seem to care, well, as of yet.

There are no forum threads outside of one that I found at DigitalPoint Forums and that one doesn't have much feedback from forum members.

This 47-page report by Dr. Alexander Tuzhilin, Professor of Information Systems at NYU, has tons of clues about AdWords, that can benefits SEMs. Anyway...

Forum discussion at DigitalPoint Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google Sued SerpApi Over Scraping Search Results

Dec 19, 2025 - 3:50 pm
Search Forum Recap

Daily Search Forum Recap: December 19, 2025

Dec 19, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Status, Gemini 3 Flash In AI Mode, Optimizing For AI Search & Bug Fixes Galore

Dec 19, 2025 - 8:01 am
Google

Google Product Reviews Bug On Product Detail Pages

Dec 19, 2025 - 7:51 am
Google

Google Search Testing New Sports Features

Dec 19, 2025 - 7:41 am
Google Ads

Google Ads Tests Video Assets From Merchant Center

Dec 19, 2025 - 7:31 am
 
Previous Story: Huge Drops in Google Image Search Referrals Over Weekend