Google Maps & Google AdWords Working Together

Nov 22, 2005 - 8:13 am 0 by
Filed Under Google Ads

I love it when the engines take fun products that they build and integrate them together to make the other products more powerful. Last night Google's AdWords blog wrote a blog entry named Use Google Maps to target your customers. That is exactly what it helps you do.

How does it work? After selecting customized targeting when editing or creating a new campaign, you can now define your location with just a few clicks of the mouse. First, click-and-drag the map and zoom in to find your location or desired target area. Then submit a distance (we recommend at least 20 miles) around your location target. A circle will appear on the map to confirm the region – so you can be sure your ads appear to potential customers in the exact neighborhoods you want to reach.

loc_target.gif

More detailed information on How does customised targeting work? (hmm, this available in the US market ;) ).

Only forum discussion I was able to find at this time, was at Search Engine Watch Forums. I wonder if the AdWords users, both pros and newbies, will find this useful or not.

 

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