Favicon & Search Engine Optimization

May 9, 2005 - 8:51 am 6 by

Having a favicon for your domain name will not currently help your search engine rankings. But it does have indirect benefits that might, in the long run, benefit your site's rankings. This is the topic of a threat at SEW Forums named Is there any SE benefit to using a favicon.ico file?.

A favorite icon (favicon) is the small little graphic displayed to the left of the URL in the browser's URL bar. For Search Engine Watch it looks like sew-favicon.gif for this site it looks like ser-favicon.gif and for my corporate site it looks like rb-favicon.gif. So how can this favicon help?

(1) Makes your site standout from the others (since many still do not have favicons). (2) The extra branding might help you get more links to your Web site, helping with search engine ranking. (3) On some browsers, that have "tabbed browsing" (Firefox, Ssafari, Netscape), it helps identify which tab has which site in it. (4)Keeps your error logs cleaner

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: October 17, 2025

Oct 17, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Deceptive Hide Ads Interface, Google Goldmine, Bing data-nosnippet & More

Oct 17, 2025 - 8:01 am
Google

Watch Google's Liz Reid Interviewed By WSJ On AI Search, Ad Clicks, Publishers

Oct 17, 2025 - 7:51 am
Google Maps

Google Business Profiles Quick Google Posts Across Multiple Profiles

Oct 17, 2025 - 7:41 am
Google

Google Sending Push Notifications That Go To AI Mode Searches

Oct 17, 2025 - 7:31 am
Google Ads

Google Ads Updates Medicines Policy Regarding Prescription Drug Terms

Oct 17, 2025 - 7:21 am
 
Previous Story: ResourceShelf makes HispanSource.org Resource of the Week