Determining the Competitiveness Value of a Keyword Phrase

Dec 8, 2004 - 11:38 am 0 by
Filed Under Keyword Research

There's an interesting thread brewing at SEW on the competitiveness of search terms. Member randfish has posted some information on a tool he's developing to provide competition metrics, and of course I can't resist a good conversation on keyword metrics!

References: SEW thread - Competitiveness of a Search Term Randfish's keyword difficulty tool. My take on keyword and search term competition metrics. This is the kind of conversation that extends the art a little bit more. As randfish's tool is further developed, it can only get better. I'm not a big fan of screen-scraping (which IMO is theft), but this tool certainly would lend itself to using Google's API. Not sure why you need to look at multiple search engines to get a coarse measurement of the competition anyway - why not use the one with the largest index, and (other than backlinks) the greatest transparency?

Some additional links on the subject: Pinned thread at HighRankings - measuring keyword competition. SEO Research Labs keyword reports - not a sales pitch here, but a good visual description of how competition metrics are applied.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Video Recaps

Search News Buzz Video Recap: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

Apr 12, 2024 - 8:01 am
Google Search Engine Optimization

Google: Indexing & Algorithm Updates Are Independent

Apr 12, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Docs Clarifies Feature Availability & Markup Location

Apr 12, 2024 - 7:41 am

Google: Ranking In Shopping, Images & Other Verticals Doesn't Hurt Your Web Rankings

Apr 12, 2024 - 7:31 am

Google Knowledge Panels - Mentioned People

Apr 12, 2024 - 7:21 am
Google Maps

Google Maps Suggest An Edit Flow Updated

Apr 12, 2024 - 7:11 am
Previous Story: Google Results Open In a New Window