Well the SEO challenge is on and the keyword to rank #1 for in Google is nigritude ultramarine. Currently the number one spot is held by an SEO Chat member named relaxzoolander. This member has the backing of the whole SEO Chat forum, check out some of the threads on helping this member win. Also, you might notice many of the members signatures have this keyword phrase in it pointing to relaxzoolander's site. How tight is this forum! ;)
I'll drop this member a clean keyword rich text here, nigritude ultramarine. Good luck relaxzoolander!