Search Without Searching With Google Glass: JewGlass Example

Aug 6, 2013 • 8:21 am | comments (17) by twitter Google+ | Filed Under Other Google Topics
 

JewGlassFor any of you who follow me on various social media, you've probably already seen my announcement about JewGlass, the first Google Glass app for the Jewish community. Last night we pushed it live to the public.

What does it do? Well, it sends the Glass user subtle Jewish religious reminders relevant to the time and location of the user. So it will remind you when to pray, show you nearby synagogues, help you find a kosher place to eat and even know if you are in a synagogue and show you what prayers to say or not to say.

Google's Chief Architect of Google+, Yonatan Zunger picked up on my announcement of the app and said on Google+:

What I love about this idea is the way that it mixes ubiquitous computing into the fabric of an individual's everyday life. You could imagine versions of this for all sorts of people, quietly and discreetly giving you the information you happen to need at the moment, depending on what you're doing right then.

It is so true - pushing snippets of data in a discrete and unobtrusive manner, when relevant and needed, is the future of technology and probably search.

I am always trying to explore and see new ways to use new technology as both a marketer and developer.

Anyway, if you are Jewish and have Google Glass (probably like 5 of you out there), feel free to give it a try at JewGlass. Or just check out the pictures of what it can do, maybe you can come up with ideas for other ways to use this technology in business, religion, family life or more.

Here are some screen shots without explanations of what they do:

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Forum discussion at Google+.

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Comments:

joe the jew

08/06/2013 01:58 pm

lol barry i don't know how orthodox jews are in the states, but 'round here they ain't exactly tech savvy, and ain't the best clientele. I like it though

guy

08/06/2013 02:11 pm

jewish will buy something from company with such bad reputation???

Barry Schwartz

08/06/2013 02:12 pm

what?

Barry Schwartz

08/06/2013 02:12 pm

We sell tons of Jewish apps, trust me, there is a market for them.

guy

08/06/2013 02:37 pm

1. reputation of google glasses (direct connection to observers, prohibited in lot of places). 2. reputation of google (very unstable company, not pay taxes, doing everything to increase their revenue only, not cares about destroying human life's & small business because of their "anti-spam" crusades, self-sites-promotion (venture fund/coupons/youtube/etc), internet coalition & business tactics).

gordon_davidescu

08/06/2013 03:55 pm

I love the idea of having the siddur right there in front of you. Great idea!

Barry Schwartz

08/06/2013 04:16 pm

Thank you!

ethalon

08/06/2013 04:36 pm

Barry, I have got a great idea for expanding this product line! CatholicGlass "Sunset in 10 minutes" "Show Guilt-Laden Prayer" "Guilt Advisor; We Detected That You Are in a Carnal and World Full of Temptation and Sin" "There are three confessionals nearby" I think this one has some promise. #catholicschooleducated

Barry Schwartz

08/06/2013 04:37 pm

Always full of ideas.

Non-Observant Jew

08/06/2013 08:38 pm

"ubiquitous computing ... fabric of an individual's everyday life... fabric of an individual's everyday life.." What a PR loser. Hit all the BS detector with empty words. So an observant Jew will go around with Google Glass on around other observant Jews and it will change his life for good. Yeah, OK. Those guys will not even use an elevator because it's too modern. Barry, they picked on you because you are Google's fluffer, you are too invested with Google and that's you kiss their ass with every post. You and Danny Sullivan are part of Google's establishment, the houses n*ggers or the Jewish policeman that were Gestapo enforces in the Warsaw Ghetto.

Barry Schwartz

08/06/2013 08:46 pm

A former SEO?

Non-Observant Jew

08/06/2013 08:50 pm

Whatever I am, you will always be a whore seeking the highest bid, a person with no integrity and no backbone. Live with it, whore.

Barry Schwartz

08/06/2013 08:52 pm

I do feel bad that Google ruined your life, despite what names you call me.

Non-Observant Jew

08/06/2013 08:58 pm

Ruined my life? Ha! Let's see Barry Hoe: I have a house all paid off, enough money to live comfortably for ......oh and I can live on Bing traffic alone. And I can wait until Google starts to wane (you whores will start bashing them as soon as they start losing serious market share.) Remember the pre-Google days? I do. So, I'm OK without having to sell my soul like you did. I don't have to call a pig an uncle to survive and wouldn't do it for an extra buck. You, Danny Sullivan and other POS are whores, plain and simple.

Barry Schwartz

08/06/2013 09:00 pm

Thanks for clarifying your current status. We should meet in person one day.

Joel

08/07/2013 04:15 pm

This 'Non-Observant Jew' is a real jerk...He's obviously having a bad day and feels the need to validate his belligerent comments with his "house all paid off". Internet trash talkers are a dime a dozen.

Shimba

09/05/2013 09:51 pm

You sound like you secretly hate yourself...

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