Is FeedBurner Doomed? Next On Google's Hit List?

Sep 12, 2012 - 8:38 am 22 by
Filed Under Misc Google

FeedBurnerFor me, this is a very scary question to even think about. I've been using FeedBurner since before they were acquired by Google and I've been pretty happy with it. But the question on many blogger's mind is will Google kill FeedBurner.

Matt McGee did a detailed write up on the signs on why he believes Google may indeed decide to no longer support and manage FeedBurner in the future. His reasons:

(1) They let the Japanese TLD of FeedBurner expire.

(2) FeedBurner's Blog & Twitter account were also recently shut down

(3) The FeedBurner support forums are dead and filled with spam

(4) It doesn't seem anyone at Google is putting any new features into FeedBurner

(5) Many people think RSS is dead and an old technology

For me, it isn't a huge deal. I use the FeedBurner MyBrand solution, so I control the domain and can switch it to my own RSS solution. But they do manage my email newsletter, which again, I can switch over to something custom or even switch back to FeedBlitz.

It is just a pain and I rather they keep it going.

What do you think?

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 10, 2026

Jul 10, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Search Breaks Usage Records, Social & Video Platforms Show In Search Console & More Google Ads, ChatGPT Ads & More

Jul 10, 2026 - 8:01 am
Google Ads

Google Ads Now Show AI Creation/Edited Labels

Jul 10, 2026 - 7:51 am
Google Ads

Google Automatically Assigns Product Categories With Evolving Taxonomy

Jul 10, 2026 - 7:41 am
Google Search Engine Optimization

Hack: Google AI Performance Reports For Platform Properties

Jul 10, 2026 - 7:31 am
Google Search Engine Optimization

Google: Canonicalization Issues May Take Up To Two Weeks To Resolve

Jul 10, 2026 - 7:21 am
 
Previous Story: Blue Arrows On Google AdSense Ads On iOS