Google Analytics Stop Working For You? You Are Not Alone.


Google Analytics LogoThere are tons of reports in the Google Analytics Help forums reporting a bug that the Google Analytics reports stopped working and updating yesterday.

The weird thing is that it isn't impacting everyone, i.e. my reporting is fine. It is also not impacting the real time reporting. Just the standard reporting is not working or updating, but the real time is indeed showing traffic to the sites.

Here is a screen shot from one Google Analytics user showing the issue with the reports:

Google Analytics Stop Working

Again, there are tons and tons of Google Analytics users currently complaining about zero statistics showing up for them in their Analytics. Personally, I cannot replicate this but there are swarms of complaints.

Here is one of the many complaints:

Google analytics has been working fine until today. I have been getting 400 to 500 visits a day and today all of a sudden it shows 0. Do anyone know a fix?

So don't panic if your stats look horrible today, it is a wider issue and I am sure Google will fix it.

Also, the Google Analytics Dashboard now does confirm issues:

Google Analytics Dashboard

Forum discussion at Google Analytics Help & WebmasterWorld.

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Gael Breton

08/01/2013 01:29 pm

yep, I got that issue. That's annoying.

Adam Zehel

08/01/2013 01:35 pm

We had the same issue with multiple clients this morning

Karol Wilczek

08/01/2013 01:38 pm

yes, I also have this problem. Hope they fix it soon.

Adam Zehel

08/01/2013 01:44 pm

We have recently set up Google Authorship and Web Master Tools on these accounts. Could there be a correlation?


08/01/2013 01:46 pm

Is this just occurring for everyone's data as of last night or is anyone else seeing the dropoff earlier in the month? I am wondering if my company's work with updating webmaster tools and authorship has impacted this somehow.


08/01/2013 01:50 pm

Sure. You ruined Google Analytics worldwide. Be prepared for the charges.

Adam Zehel

08/01/2013 01:53 pm

We saw Client data drop off around July 9th and July 12th


08/01/2013 01:53 pm

Well if people worldwide were changing similar things...due to the massive Penguin 2.0 would be possible to occur large scale.


08/01/2013 02:16 pm

No issues over here, will be keeping an eye on it. Although, I imagine whatever caused this bug has done its damage already and the two buckets (affected and not affected) are pretty much settled at this point.

Stephane Brault

08/01/2013 02:24 pm

It seems to be fixed now.


08/01/2013 02:42 pm

Absolutely agree. If every Chinese farmer, American driver and European retire would be changing similar things due to the massive Penguin 2.0 changes, then it would be large scale. Very large. Even huge scale. Worldwide, huge, Penguin 2.0 scale.

Prashant Bairwa

08/01/2013 06:07 pm

its working fine for me.I did not notice any issue with analytic .


08/01/2013 06:12 pm

Its fine working for me too.But most of us facing the same zero statistics problem :(

Lord HawHaw

08/01/2013 07:49 pm

Why so called expert web people continue to use SPYWARE like GA I have no idea. PIWIK is free and it is also far more comprehensive than GA. BUT, the main point is that YOU own the data and not a spyware company like google. All google does with the data you provide them is make it harder for you to rank in the SERPS. They also share all your personal data and your visitors personal data with the FEDS. Now, if you don't care about privacy that's fine but if you have one shred of decency about you, kick GA to the curb and use another service. It's not like you don't have a choice now is it.


08/01/2013 07:50 pm

Oh thank god, the level headed opinion has finally made itself present.


08/02/2013 01:55 am

You Are Not Alone.


08/02/2013 11:40 am

it's working fine for me.

Stephen Dow

08/02/2013 03:17 pm

Must be the NSA.


08/03/2013 09:27 am

my analytics not loading at all. blank page

08/12/2013 09:09 am

This happened to me; google adsense showing 1000 views, google analytics showing 2. Definitely prefer the first of these!


09/01/2013 02:44 pm

Thank you! Thought I was going mad there.. (PS: What is your plugin for comments?)


10/01/2013 06:18 pm

graph bug

Jencita Vargas

10/02/2013 12:59 am

So I get that there is a problem, but it resulted in me not getting paid last month. Nothing seems to be updating. when I check my analytics on youtube, it says that I made $66 in August. but when i go into google adsense it says I made $0 in August and isn't recording anything else either. The only thing that is working is I put an ad on my tumblr page and it seems to be calculating that. There's no way to get in contact with anyone from adsense, so I just really don't know what to do. it's very frusterating!

G&C Global Consultancy

11/27/2013 10:21 am

My Google analytics is not working, reports are flat not increasing, please guide me in that.


01/06/2014 06:59 am

ok, clarify and make sense between work and non work It works as far it shows some piled data. But if you look under the surface you will see that nothing work either. Have you made YOUR OWN tracking? It's simple. Do it! Have you match your own tracking data with google's?? You will be surprised. Seeing very clear logs of users who even really put his data in We have clearly logs of users IP, User Agent, even from where the user came in and even user's data which users put in So making data from logs and trying to match with google - Country, landing page, clics, activities, browser etc. this data MERELY NOT EXIST in google's analytic. Very clear distinctive logs don't exist at all in google's mess. It's not time difference problem, it's not discrepancy in a day or something, it impact a weeks. Users with clear logs, activities and data don't present on google analytic in weeks time frame. And the ratio is 10:1 10 VISITORS ARE MISSING only 1 is captured by google. Traaaagic To be working means to collect accurate data!


01/06/2014 07:29 am

I mean the only accurate data is in the logs. just collecting IP+user agent+data that user put alone, all this from the logs that clearly prove "visitor" Right? will see how much data is missing in google's analytic in ration 10:1 This involve all kind of "visitors" new or returning or whatever It's a durty job to implement own log system but it's worth. At least it's worth for and google is useless Don't count on google's analytic because the reports are hilarious. Best analytic is to implement your own and you will not regret

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