Google Updates The AdWords Express Stats Dashboard

Mar 7, 2014 • 8:38 am | comments (2) by twitter Google+ | Filed Under Google AdWords
 

Google has announced they have revitalized the AdWords Express dashboard showing more colorful, useful and important charts and data. This is shown to AdWords Express advertisers when they login on their desktop or mobile device.

Here is a picture:

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You can also see more details about how users interact with your website after clicking your ad by linking your Google Analytics and AdWords Express accounts. Once you connect your accounts, you’ll see a new card on the AdWords Express dashboard (as well as in your Analytics account).

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Comments:

Ryan Biddulph

03/09/2014 05:54 am

Clear stats, clean graphics, I like the overall appearance. Well done.

ronmartin05

03/14/2014 05:31 am

Google Adwords offers some of the best conversion tracking, if not the best conversion tracking, in the world. But guess what? Most businesses advertising on Adwords are NOT using it. They don't know how well their ads are performing on a campaign level, nor an ad group level, nor an ad level, nor a keyword level. All they know is clicks - but setting up conversion tracking will enable Adwords to tell you exactly which campaigns and which ad groups and which ads and which keywords are actually becomes leads or sales. I confess that I spent thousands on Google Adwords without conversion tracking, but now I wouldn't spend another dollar without it. I gotta give credit to Simon for helping me out with it, he can help you too if you call his phone during business hours, his number is 256-398-3835.

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