Google Advisor: AdWords Comparison Ads

May 23, 2011 - 8:59 am 4 by
Filed Under Google

Google AdvisorLast week, Google launched a new service named Google Advisor.

The tool lets you compare rates for mortgages, credit cards, CDs, or checking and savings accounts. The data comes from several places including the controversial AdWords comparison ads program. The AdWords blog said that comparison ads are still limited to only a select number of hand picked advertisers. Google added:

Today, we're excited to announce the launch of Google Advisor, our new user-friendly interface for comparison offers, including AdWords Comparison Ads. Google Advisor is a consumer destination site that helps to guide users through various financial decisions by making it even easier to find and compare relevant offers from qualified financial institutions.

Google Advisor contains offers that come from our Comparison Ads advertisers as well as other sources across the web. By aggregating the most relevant offers and making it easy for users to filter and compare them side-by-side, Google Advisor aims to make financial research faster and easier.

This comes a few months after Google acquired BeatTheQuote.com, which they banned days later.

Forum discussion at Google Blogoscoped Forums.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 11, 2025

Jul 11, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Helpful Content Recoveries With Core Update, AI Mode Expands, Hidden Ad Terms & Fewer Ad Clicks

Jul 11, 2025 - 8:01 am
Google Maps

Google Local & Business Profiles Drops June 25th - Reporting Glitch?

Jul 11, 2025 - 7:51 am
Google

Google Tests Zoom Effect In On Images Within Search Results

Jul 11, 2025 - 7:41 am
Bing Search

Bing Search Image Box Tests Explore Image & Visual Search Buttons

Jul 11, 2025 - 7:31 am
Bing Search

Microsoft Bing Tests Delivery Truck Icon In Search Ads

Jul 11, 2025 - 7:21 am
Previous Story: Google AdSense Daily Earnings Declining? Here Is Why.