Google AdSense Quality Score Details Wanted

Apr 18, 2014 • 8:09 am | comments (4) by twitter Google+ | Filed Under Google AdSense
 

Google AdSense logoWe all know that Google AdWords used quality score as a major factor with ranking ads and with that, they have added features over the years to communicate to advertisers how they can improve their quality score.

Here is an example showing the suggestions on an ad by ad basis, on the quality score for a specific ad:

Google AdSense Quality Score

AdSense publishers are requesting in a WebmasterWorld that Google provide them with specific instructions on how to improve their sites to drive better earnings per pageview and click. Some are asking for Google to communicate if they've been "smartpriced" or not.

Either way, publishers want more transparency on how to improve their sites and earnings using AdSense. Yes, Google does have the AdSense Score Card but it doesn't seem to offer publishers what they want.

One publisher asked for specific advice on how to improve traffic quality, content quality and the user experience directly in a way that earns you more with AdSense. While others just want to know if their sites/pages were smartpriced.

Forum discussion at WebmasterWorld.

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Comments:

Durant Imboden

04/18/2014 02:30 pm

Bad idea, and I doubt it will go anywhere, since it's basically a request to help people earn more money from MFA sites.

Durant Imboden

04/21/2014 03:18 pm

You obviously understand the meaning of the term "MFA" (in the advertising context, not the "Master of Fine Arts" context.) "MFA" means "made for advertising" or, in the context of this discussion, "Made for AdSense." A site that runs ads or affiliate links isn't an MFA site. A site that's *built around ads* (more specifically, AdSense ads in this post's context) is an MFA site. One type of site uses ads to produce revenue from editorial content, while the other creates content as filler to surround ads. It's like the difference between a weekly newspaper and a weekly shopping handout in newspaper format. Legitimate publishers aren't interested in having their editorial direction dictated or guided by advertising reps. Full stop.

Dave

04/22/2014 06:32 am

I don't know MFA :) and you know very well and still hide affiliate links to fool your users. Why are you hiding your affiliate link as a menu? No full stop here. You have hidden many affiliates links through out your site. You nofollowed the links that good for search engine point of view but a normal visitor on your site is not aware of where you are going to send them.

Durant Imboden

04/22/2014 01:55 pm

Using the word "Booking.com" in an affiliate link's anchor text is fooling users? Wow, you could have fooled me!

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