Bing's New Logo & Search Features Preview

Sep 17, 2013 • 9:24 am | comments (10) by twitter Google+ | Filed Under Bing Search

New Bing LogoLate last night, Microsoft announced on the search blog the next phase of Bing, Microsoft's search engine. You can "explore" these changes at

The most obvious change is the new yellow/orange logo, I do like it. But the main changes they want to highlight are the search features they've modified.

The Bing home page is now more "modern" in this new design, making it "faster, cleaner and more visually appealing," said Bing. Here are screen shots of how the new home page and search results page may look when it launches over the next week or so:

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click for full size

Here is a short video from Bing on the changes:

Bing also improved their "Snapshots" to include both place and people knowledge data into one.

"Page Zero" lets you search and see results without actually going to the search results page. Specifically, we covered a preview of this spotted in an alpha beta, which we called deep links in search box but obviously Bing calls it "Page Zero." Here is a picture:

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Bing will also show a horizontal "pole" of information when they deem it useful:

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Plus, this experience will work flawlessly on any device. From desktop, to tablet, to mobile to TV, it will be a beautiful experience according to Microsoft.

More on this announcement can be found on Techmeme.

Forum discussion at WebmasterWorld.

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Stephane Brault

09/17/2013 01:45 pm

Is that what we call polishing a turd?

Vermont Design Works

09/17/2013 08:06 pm

Dear Bing, Google called - they want their identity back. I'm just seeing a bunch of knowledge graph and weather search results Google knock-offs here.


09/18/2013 12:10 am

It's interesting to see how the design the logo to make the "b" look like a "G". I'd like to add that Bing's advanced search operators are allowing much better search results than what Google ASO provide.

Yo Mamma

09/18/2013 11:45 am

Bing, bong, love it

Ramesh Kumar

09/18/2013 01:22 pm

very nice and looking good. how many days take up this logo design?


09/19/2013 02:35 am

Time to move on Bing. Microsoft rocking...


09/19/2013 03:38 am

Great design! I can' wait to see Bing challenge Google in searches


09/19/2013 07:29 am

This is amazing ... educational apps for ipad

Phil Williams

09/19/2013 03:38 pm

Very nice and sleek! The search results are more relevant than google also! Good job bing. Bing is my main search engine.

Diana Watson

09/20/2013 06:22 am

for me aswell.

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