Not An Arbitrage Engine

Apr 2, 2013 • 8:23 am | comments (2) by twitter Google+ | Filed Under - Ask Jeeves

Ask.comBack in October, kind of got some bad rep over possibly using Google AdWords for arbitrage purposes.

I explained the story in detail back then but I wanted to share the poll results of almost 400 responses asking you if you felt is an Arbitrage Engine.

The answer broke out like this:

  • 57% said no
  • 40% said yes
  • 4% said not sure Arbitrage Poll

Forum discussion continued at WebmasterWorld.

This story was scheduled to be posted today and was not written today.

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Michael Martinez

04/02/2013 03:52 pm

You can get people in this industry to believe just about aything.

Dennis Miedema

04/04/2013 05:08 pm

Please note that Google's AdWords policy states the following: "Google AdWords doesn't allow the promotion of websites that are designed for the sole or primary purpose of showing ads. One example of this kind of prohibited behavior is called arbitrage, where advertisers drive traffic to their websites at low cost and pay for that traffic by earning money from the ads placed on those websites. We've created this policy to help ensure that users see useful, unique, and original content without excessive advertising." And this leads many to conclude that is an arbitrage engine. Meanwhile, the policy stated above is nothing but legaleze. In other words, I can interpret it as... Is designed for the sole or primary purpose of showing ads? No, it's a search engine. It uses ads to fund its operations. Is using excessive advertising? Subjective term: some find its use of ads excessive and others don't. Conclusion: guy A can say is violating Google's policy and guy B can say isn't and both guys would be right in their own way. Long story short: have to agree with Michael here. People believe what they want to believe.

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