Google Testing Maps In Top Right Position, Above Ads

Jul 6, 2010 • 8:48 am | comments (3) by twitter Google+ | Filed Under Google Search Engine
 

A reader, Morgan Chemij emailed me an image of Google testing a new maps position in the Google search results. His image showed a map in the top right position, above the Google AdWords ads, for a search on [florist]. Personally, I do not see it, but Mike Blumenthal shows others are seeing it.

Here is Morgan's screen capture:

Google Maps Position Change *

As you can see, the map has one of those Google Maps Tags, which costs $25 per listing per month.

Mike goes through the new location in more detail and I posted a thread in the Google Web Search Help forum about this.

Personally, I kind of like it pushing down the paid results, as opposed to pushing down the organic results. But I am not sure advertisers will like it, unless they are in the map results.

Forum discussion at Google Web Search Help.

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Comments:

Alistair

07/06/2010 02:28 pm

I'm not a fan of it because you get no business reference information with the map. If you were searching for something more generic like accommodation, you'd have no idea if the pins were hotels, motels or backpacker, no phone number, no ratings. It's now just a map for maps sake (so to speak).

Purushyottam Ghosh

07/06/2010 02:49 pm

"If you were searching for something more generic like accommodation, you'd have no idea if the pins were hotels, motels or backpacker, no phone number, no ratings." Completely agree with you. IMO the yellow pages can offer you way more information than the map. As a matter of fact, it does nothing except posing as a visual distraction, much like those large billboards of ads you see at road crossings. I don't even have the faintest idea of why advertisers are even paying for it (or shall I say, throwing their cash down the drain) :P

Chris Horner

07/06/2010 05:12 pm

This layout with the map top right makes more sense than taking up half the organic search result page. Love it Google, go with it.

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