Google's New Blue Fav Icon :: Google Updated Their Favorite Browser Icon

May 30, 2008 • 7:01 am | comments (27) by twitter Google+ | Filed Under Other Google Topics

Update: 1/9/09, Google updated their icon again, take our poll and let us know if you like it. To take the poll, click here.

Such minor things as changing a favorite icon is noticed immediately by people. Google, sometime over night, updated their favorite icon to a new icon. The favorite icon is the little icon that is displayed in the browser URL bar on most modern browsers. Here is the before and after:

Before: Google's New Blue Fav Icon

After: Google's New Blue Fav Icon

If you do not see it, try shift refreshing on the page a few times and then go back to

Personally, I miss the old one. I wonder if this is a long term change or someone at Google decided to have some fun. Or maybe Google wanted to see if the smallest, most insignificant change can drive up buzz about the company. Heck, Google can hiccup and people will not stop talking about it. Case in point?

What would be neat is if they updated their favorite icon with their seasonal logos.

Forum discussion at Cre8asite Forums & DigitalPoint Forums.

Update: I received a comment from Google on this and posted it at Search Engine Land.

We recognized there was a need for a Google icon that would better work across multiple applications including web, mobile and client applications. We felt the small 'g' had many of the characteristics that best represent our brand: it's simple, playful, and unique. We will be looking to improve and enhance this icon as we move forward.

Update: 1/9/09, Google updated their icon again. Here is the new one:

Google's new fav icon

Previous story: Daily Search Forum Recap: May 29, 2008



01/12/2009 04:28 am

New one blows. Took a Jaguar and traded it for a Yugo. Let the spirit move you...not the desire to change just because you can.


01/12/2009 08:37 am

don't like the new one. too many colours, too complicated. less is more sometimes...

Fahd Shariff

01/12/2009 09:13 am

Instructions for setting the latest favicon (the one with the color patches) can be found here:

Geo John

01/12/2009 12:28 pm

New icon is absurd and doesn't match Google's values of simplicity but advanced


01/12/2009 01:08 pm

The first one mentioned at the top of this article is undoubtedly the best, it really helps you identify your Google tabs/bookmarks with ease, the others simply dont. I'll be downloading that Greasemonkey script now, thanks!


01/12/2009 03:49 pm

Does anyone else think it belongs on the Partridge Family bus?


01/12/2009 06:24 pm

I miss that ol' G. The new one reminds me of fruity pebbles. Know how they get stuck in your teeth? Not a good fit for me.

No Name

01/13/2009 02:47 am

Its just that is got used to the olg big "G" but im giving this new icon a chance... let's see...


01/14/2009 09:54 pm

The primary colors and lowercase 'g' make the new one look childish. Bring back the G!


01/15/2009 10:48 pm

The new google favicon seems a lot like AVG antivirus logo...

Captain Obvious

01/16/2009 02:25 pm

Or maybe they're getting consistent with the Google Chrome icon, at least color-wise.


01/20/2009 04:13 pm



01/23/2009 12:12 pm

I HATE the new favicon - It's too distracting and dominant. Get rid of it please google!


01/27/2009 01:34 am

The new google icon is so hideous that it noticeably degrades the quality of my day-to-day life. I'd really like to say that I was exaggerating, but it angers me to see primary colors together like that, but without mingling involved.

bob e

01/27/2009 04:25 pm

Anyone notice the new Google icon has the same colors and the Windows icon? I guess copying is the sincerest form of flattery.

Ml Tma

01/29/2009 11:59 am

Once was proud to have your icon on my professional looking desktop, but removed it now --looks embarrassing.

No Name

02/14/2009 09:40 pm

Thumbs down to Google for its forced hideous looking new icon. I keep changing it under properties and the hideous one keeps returning. I'm thisclose to deleting it off my desktop.


02/20/2009 11:18 pm

Annoying. Notice they said "we felt". Riiigght. How 'logical' of them. Notice they said "playful" - well, sorry, but software is not something to "play" around with. UI familiarity is not something to take away from users. The way it was two years ago was definitely more professional and less micky mouse. As thousands of people have posted thousands of times: Google, stop "changing" things for no mf@$% reason.


03/06/2009 03:17 pm

The new logo looks disgusting a weird blob, I'm trying to find a way to blog images from google - its time those morons stop acting like Microsoft and pissing all over people.


03/15/2009 11:33 am

Hey, screw your new icon and the idiot that created it! It Sucks. I want the old one back or maybe I'll just go to


03/15/2009 11:33 am

Hey, screw your new icon and the idiot that created it! It Sucks. I want the old one back or maybe I'll just go to

who do you think

03/29/2009 05:40 am

I think its sensible if google returns to there original favicon and insensible if they don't

Mottie Sahar

07/25/2009 08:15 am

Screw your new icon and the idiot that created it - It Sucks! I want the old one back.


07/25/2009 08:26 am

Screw the idiot that created your new icon. It Sucks. I want back my old capital [G] icon.


03/31/2010 05:41 pm


02/16/2011 04:17 am

the new one sucks so bad. they should've stick with the second one. Period. End of story.

The Sarah Of Wolves.

08/14/2012 01:41 pm

I agree. I am not a huge fan of the icon myself. But it does look kinda neat, I guess... I'm just sorta ambivalent.

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