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AdSense Google's Big Winner?

Media Post coverage of Google's financial earnings report breaks out Google's earnings with AdSense;

Revenue from Google affiliate sites using the AdSense program came to $1.04 billion, or 39 percent of total revenue--up from last year's earnings of $675 million.

Of course Google did not keep all of that, they had to pay out publishers a huge chunk. But 39% of total revenue? Impressive... For some reason, I think I am missing something here (must be too early).

Forum discussion at DigitalPoint Forums.



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posted rustybrick in Google AdSense at October 24, 2006 7:45 AM Comments (2)

Comments

I disagree, AdSense is not Google´s biggest winner. The revenue with their own sites is not only bigger, but is growing faster, too. From the 1,04 billion $ AdSense-revenue is Google paying 825 million $ to their partners. So AdSense has a much smaller share in their profits than 39 %. I assume under 20%.

 

I was referring to increasing volume. Sorry for not being clear. But even then...

 

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