Google.com Travel Rumors

Apr 18, 2006 • 8:02 am | comments (6) by twitter Google+ | Filed Under Other Google Topics
 

Yesterday, I posted about a zdNet blog entry where the author feels Google is beginning to make a play at the travel search engine vertical. His reasoning, really quickly;

  • A job posting for a "Google: Senior Account Executive, Travel Vertical."
  • The keyword "Vertical" used in the job title
  • Orbitz being open to buy and located in Chicago, the location of the job opening.

It would not surprise me if Google did go after this market. As I explained Google has added OneBox results with links to Expedia (the default), Hotwire, Orbitz, Priceline and Travelocity. Try a search at Google with the syntax AIRPORT CODE to AIRPORT CODE like JFK to YYZ and you will see the OneBox results.

google-travel-2342323.gif

We have the forums discussing this as well, how Google will monetize it (AdWords) and how they may implement it.

Forum discussion at WebmasterWorld and DigitalPoint Forums.

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Comments:

Nadir

04/18/2006 06:29 pm

I think Google added this feature a few months ago, I first noticed it last month. Even in France, as posted on my blog http://www.seoprinciple.com/find-a-flight-easily-with-google/15/ they provide the same kind of feature, but with the national train company (SNCF). If you type in something like "Paris Marseille" the first link is a shortcut to the SNCF booking page. I just don't know how they are charging them..

Barry Schwartz

04/18/2006 06:43 pm

Nadir, I did not say that the OneBox results was new. I said that is how it currently works. But there is suspicion that it will change, with a branded Google Travel. Much like how Google changes its financial OneBox results to Google Finance specific.

Nadir

04/18/2006 08:51 pm

My bad, ;-) sorry I didn't read your SEW post, I thought some folks thought this was new. Yes, I wouldn't be surprised to see a separate Google Travel search engine either.

helpman

04/19/2006 07:25 am

Hi : Please let me know HOW I can open an account with GOOGLE, thank you. Awaiting reply, I remain Sincerely, Rowe Helpman

OMOSANYIN OLAREWAJU,BISMACK

04/19/2006 09:15 am

Please let me konwn to open an account with Google,so that i can the lastest news on traveling and about schooling in aboard.Am now in NIGERIA now so i want to finished my education caree in aboard.Thanks you. i will like to hear from you soon.

roger

04/19/2006 10:58 am

how would you get a pics

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