Yahoo! Gives Up Search Race: Admits Defeat to Google

Jan 24, 2006 - 9:02 am 7 by
Filed Under Yahoo News

Brett Tabke at WebmasterWorld posted a thread named Yahoo Captitulates - Gives Up Goal of Being #1 in Search quoting an article from Seattle Pi.

"We don't think it's reasonable to assume we're going to gain a lot of share from Google," Chief Financial Officer Susan Decker said in an interview. "It's not our goal to be No. 1 in Internet search. We would be very happy to maintain our market share."

Wow! So what are the forum folks saying about this?

they don`t want to set expectations to high, that way they can`t fail! it is a win-win situation.

Yahoo going for the underdog approach?

I'm sure the shareholders will just eat that one up.

Then they need to ditch their search engine, or sell it, and concentrate on being a portal and/or something else.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google March Core Update Done, HCU Recoveries, Site Reputation Abuse & AI Topics - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Google Began Enforcing The Site Reputation Abuse Policy Last Night

May 7, 2024 - 7:51 am
Google Updates

Google Search Ranking Update Volatility Starting On May 3rd

May 7, 2024 - 7:41 am
Google Ads

Google Ads New Performance Max For Marketplaces

May 7, 2024 - 7:31 am
Google

Number Of Search Results Dropped Google Search Results Page (Hidden Under Tools)

May 7, 2024 - 7:21 am
Google Ads

Rumors Of Google Auditing 25% Of Google Ads Are False

May 7, 2024 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: May 6, 2024

May 6, 2024 - 4:00 pm
Previous Story: YPN Doubles Earnings of Publishers on 1099?