AdSense Pays 78.5% of Ad Revenue to Publisher

January 17, 2006

JenSense reports that AdSense pays publishers 78.5 cents on the dollar, according to NYTimes. Based on the NY Times article on Shawn Hogan yesterday, we learned that Google pays "roughly 78.5 cents back to sites like Digital Point that display the ads."

Good to know. :)

Forum discussion at WebmasterWorld.

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