Barry Schwartz is the President of RustyBrick, Inc., a Web services firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is a leading expert in the search engine marketing and optimization community. The Search Engine Roundtable is the search industry blog Barry runs - it is considered one of the most popular blogs in the industry. He is a moderator at Search Engine Watch Forums, one of the most respected search resource sites on the Internet. He also moderates at Cre8asite Forums and few other forums.

Barry has written and contributed many articles to the SEO community, by publishing in Search Engine Watch, Search Engine Journal, SEOChat.com, SEO Today, WebProNews, LilEngine and SEMPO (Search Engine Marketing Professionals Organization). Barry is commonly quoted and cited in publications including Wall Street Journal, New York Times, Forbes, Bloomberg, TheStreet, News.com, eWeek and many others.

Barry is the CEO of RustyBrick, Inc., a Web development firm specializing in customized online technology that helps companies decrease costs and increase sales. The company develops Web-based backoffice solutions, advanced e-commerce sites, custom web software and applications and consults in search engine marketing and analytics.

Barry is the search engine roundtable weblog's site administrator and is responsible for the management of the site on a day to day basis. He will be posting on all types of search engine related topics.

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