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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google "People Also Ask" Search Feature Jumps 35%
The people also ask feature in Google that began showing back in 2015 has seen a huge increase in the time it shows in the Google search results. The increase is reported at around 35%... - Google: Some SEOs Make Up Theories To Fit Their Agenda
I was recently having a conversation with someone about why I find it valuable that I don't do SEO services even though I write about SEO... - Google Updated Quality Raters Guidelines On July 20th
Google has updated the search quality raters guidelines PDF document on July 20th. Jennifer Slegg, who always does an awesome job digging into what has changed, published the changes once again with this update... - Google Speakable Annotations With Structured Data For Publishers
Google announced yesterday new structured data annotations named Speakable. These annotations let you mark up sections of your news content that "are best suited for audio playback using text-to-speech (TTS)... - Google AdWords Officially Redirects To Google Ads
A month ago, Google told us they are rebranding AdWords to Google Ads after 17+ years of using the brand name AdWords for their search ad product. That has happened... - Screen Shot: Google Chrome Now Labels HTTP URLs As Not Secure
We knew this was coming, Google Chrome, specifically when you upgrade to version 68, it will mark any URL you go to that is not HTTPS as "not secure... - Google To Drop Public Submit To Index Tool
Google announced on Twitter that they are or have dropped "the public submission feature" to submit URLs to Google. Google said instead... - Toy Elephant At Google
Here is a photo from the Google Hong Kong office with a woman sitting on a toy elephant. I guess Google needs toy elephants so Googlers have somewhere to sit? I am not sure. But the woman seemed hap
Other Great Search Forum Threads:
- As a developer platform, our first responsibility is our users: to provide a place that supports the health of conversation on Twitter. To continue to prevent misuse of our platform, we are introducing a few new requirements for d, Twitter API on Twitter
- We know many of you constantly keep Google Analytics open. Data is beautiful, right? But if you do log out (we're not mad)... you can always log back in at https://t.co/N7q0NliOUB or find details on our product in our new @GM, Google Analytics on Twitter
- An interesting Challenge this week... Can you figure out why this small strea..., Google+ - Dan Russell
- Having 1 URL with multiple hreflang is fine, I don't see a problem with that (other than maintenance on your end). Having tons of URLs for each hreflang just "dilutes" the value of your content, I'd avoid that. Got, John Mueller on Twitter
- If your invocation phrase doesn't always work for your @ActionsOnGoogle app on Google Asssistant/Home, speak to support - the engineers can look into it and refine if necessary. cc @pedrodias… https://t.co/bQ1DbzkmR8, Colin McDermott on Twitter
- There are always changes in search, that's pretty normal.…, John Mueller on Twitter
- We spent over half an hour with @suzukik looking at hreflang examples with MENA, EU, ASIA, etc. region codes in hreflang and I'm happy to report they are not working. We don't extract a language even from something like, Gary Illyes on Twitter
Search Engine Land Stories:
- Compare the top marketing automation tools and platforms
- Yext integrates local business listings directly into Amazon Alexa
- Google Ads arrives. So long, AdWords
- Google to stop supporting public URL submissions to its search index
- Google updates its search quality rating guidelines
- Google rolling out new white local panel in search results
Other Great Search Stories:
Analytics
- New brand, new home: Where to find Google Marketing Platform online, Google Analytics Solutions
Industry & Business
- Microsoft Advertising announces the finalists for the 2018 Bing Agency, Bing Ads Blog
- Inside Google’s Shadow Workforce, Bloomberg
Local & Maps
- Yext Launches Integration With Amazon Alexa, GEO Marketing
Mobile & Voice
- Digital assistant test shows Apple's Siri is improving, lags behind Google Assistant, appleinsider.com
SEO
PPC
- 5 Recent Google Updates and How They Affect Marketers, Online Marketing Blog
- How your feedback has shaped Bing Ads during the first half of 2018, Bing Ads Blog
Other Search
