Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Google Tests Making URL In Search Results Snippets Clickable
Eric Hedekar from STAT, a tool that tracks the Google search results, posted on Twitter that he caught Google testing making the URL in the snippet a hyperlink and clickable. The snippet typically only has one clickable location... - Google Poll: How Long Have You Been Using Google AdWords?
As you know, Google is rebranding AdWords to Google Ads soon and with that, Google is getting a bit nostalgic. So Google posted on Twitter a poll, asking their users how long have them been using Google AdWords... - Google: Self-Referential hreflang Is Good Practice
Google's John Mueller said on Twitter that while self-referential hreflang is optional, it is also good practice to implement it... - Google Maps Business Reviews Fraud Checking Tool
There is this new tool at stopcraponthemap.com that looks for suspicious and fake reviews on Google Maps and tells you which one they think they are. "This tool looks for unnatural review patterns from Google users... - Google My Business FAQs & Feedback On Agency Dashboard
As you know, Google has launched a new agency dashboard for Google My Business users who manage a lot of business profiles within Google My Business. The early feedback has been pretty negative thus far around the new agency dashboard... - Tyrannosaurus Head On Wall At GooglePlex
I am really not sure what this is, it shows a plastic Tyrannosaurus head hanging on the wall at the GooglePlex, the Google headquarters at Mountain View, California. We all know Google has a Tyrannos
Other Great Search Forum Threads:
- We are aware and working on it. Our apologies.…, Danny Sullivan on Twitter
- If you create podcasts 🔊, check this out: Google Podcasts can help you reach a broader audience through Google Assistant. See the developer docs for linking your site, submitting your feeds, and monitoring its usage: htt, Google Webmasters on Twitter
- That's essentially personalization, which is fine. Obviously you want to make sure that the generic content is good enough to rank for everyone.… https://t.co/h0OUZ4mmjt, John Mueller on Twitter
- Happy Friday! Wanted to let folks here know that last week, I made a really tough call & resigned from a job(s), brands & teams that I loved. My best to the supremely capable editorial, tech & events teams for continued success, Michelle Robbins on Twitter
- Firefox Tests "Monitor" Security Tool For User Data Breach Checks, WebmasterWorld
- Vulnerability In All Versions of WordPress, Including 4.9.6, WebmasterWorld
Search Engine Land Stories:
- Internal links: Link building’s secret sauce
- Is YouTube serving up more pre-roll & mid-roll video ads?
- Gottfried Wilhelm Leibniz, German philosopher, gets a Google doodle
- How AI-driven call intelligence can close the online/offline data gap
Other Great Search Stories:
Links & Promotion Building
- One Of The Web’s Most Prolific Online Marketing Writers Has Been Promoting His Clients In Articles For Forbes, Entrepreneur, And Inc. Magazine, BuzzFeed
- How To Find Local Backlinks And Citation Opportunities Using Majestic, Majestic Blog
Mobile & Voice
- 5 Voice Engine Optimization Strategies That Will Boost Your Rankings [Webinar], Search Engine Journal
- The Entity & Language Series: Translation and Language APIs Impact on Query Understanding & Entity Understanding (4 of 5), Mobile Moxie Blog
SEO
- 3 Tips to Optimize Your Brand's WeChat SEO, Jing Daily
- Google: Using Synonyms on a Page for SEO, The SEM Post
- How To Use SEMrush’s New Organic Research Reporting With Live Graphs, SEM Rush
PPC
- Are Coupons and Promotions Worth Your Time?, PPC Hero
- PPC 101: Get Your Complete Guide to Pay-Per-Click Marketing Basics [EBOOK], Search Engine Journal
Search Features
- Google Search Automatically Learns New Synonyms Over Time, The SEM Post
- Silicon Valley’s Exclusive Salary Database, Wired
Other Search
- Breaking Google's SERPs with the Rabbit Bug, en.ryte.com
