Official: OpenAI Beta Self-Serve Ads Manager For ChatGPT Ads

May 6, 2026 - 7:21 am 1 — by
Filed Under ChatGPT Ads

Chatgpt Interface

A few weeks ago, we uncovered the beta self-serve Ads Manager for ChatGPT Ads. It was before it officially launched but now OpenAI officially announced its "beta self-serve Ads Manager that allows advertisers in the US to sign up and purchase ads directly to appear in ChatGPT."

There is also an official sign up form to get started at ads.openai.com.

Here is what it looks like today:

Chatgpt Ads Manager Signup

Businesses can register as advertisers, add payment information, set budgets, bids and pacing, upload ads, launch and manage campaigns, and view performance in the portal, the AI company said.

As we uncovered a few weeks ago, OpenAI now allows for CPC bidding, not just CPM, as it launched in its super early phase. OpenAI also added a Conversions API and pixel-based measurement.

Here is a video on how to get started:

All the help documentation can be found here.

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