Journalists Upset Over Focusing On Keywords In Stories

Jun 15, 2011 - 8:50 am 2 by

Kim posted a new thread on Cre8asite Forums after watching the Has Weinergate reporting gone too far? on CNN.

The story was about how reporters and journalists may be going too far in their reporting.

But a little bit after 6 minutes into the video, one person said that he received an email - I have to assume from his boss - telling him to use specific keywords in his posts. The keywords included; "Anthony Weiner's Wife Pregnant", "Pregnant wife of Anthony Weiner", 'Pregnant wife out of the country",etc." The journalist admitted it made him sad to see such a request.

Here is the video, skip to 6 minutes in.

There is no doubt journalists need to focus on SEO and keywords but clearly this is not about bad SEO, but rather a style of journalism targeting people searching for sensational headlines.

Forum discussion at Cre8asite Forums.


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