What Google & SEOs Are Saying On The August 1st Algorithm Update

Aug 2, 2018 - 8:53 am 33 by
Filed Under Google Updates

Google Update Feedback

The Google August 1st algorithm update is confirmed, as we said. I am also collecting data on this update to do a deep dive on sites impacted. But I wanted to give you quick feedback from Google and the SEO community about what they are saying about this specific update.

Google: Broad Core Update, Nothing To Fix

Google gave their line about it being a broad core update, which I am grateful for because before they wouldn't confirm these updates at all. But with that, Google says with these broad updates, Google won't share anything specific webmasters and SEOs can do to fix anything if their site was negatively impacted.

Google shared on Twitter this confirmation:

Referencing their previous advice which was:

Danny Sullivan of Google Responds More

First he confirmed it for me, there was an update:

Then he said he won't add more than the messaging above:

He expands on the previous messaging when some SEOs ask him to give up more details:

He references the quality raters guidelines:

References how it helps some SEOs see positive results:

But again, quality raters is not a influence directly:

Takes offense when he is trying to help the community he once was on the other side of the fence with:

Danny again says, there is nothing specific to change. He says changing X, Y or Z won't matter, that if it was that simple, he would share it but it isn't that simple:

Takeaki Kanaya from Google Japan

He said on Twitter to just create quality content that Google searchers want. Here is the tweet translated:

"This week we've done a wide range of core algorithm updates. This is done several times a year, and what you can do to the impact of this update is to create the quality content that the search users are looking for as usual. See the English post for more information."

What Are the SEOs Saying?

What are the SEOs saying about this update? Well, there is a treasure trove of those negatively impacted commenting in our comments area on our first post. Again, submit your data over here - maybe I can find a pattern.

Here are some tweets, mostly folks sharing gains from this update:

You can see more replies about what changes SEOs are seeing on this tweet.

So really - there is nothing specific we can learn to this date. This is what Google said. It is super early and we hope to get more from Google outside of just "build a great site." Because honestly, I think we all want to have a great site. The question is, what can we do to make it better. Again, I will see what I can find in the survey data - please fill it out, but it may lead to nothing.

I hope you all are surviving this last update!

Forum discussion at WebmasterWorld and Twitter.


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