Google is showing a green leaf label that says "pre-owned" on Google Shopping results, which I guess are pre-owned. This shows both in the desktop and mobile Google Search shopping results.
Google originally announced this label a couple of months ago but this has not been in the search results yet, that is until now. Google wrote then, "later this year on Search, we’ll highlight which products are pre-owned, making it easier than ever for you to make sustainable choices when shopping and maybe even save some money!"
Here are screenshots that you can click on of this from Brian Freiesleben on Twitter.
Mobile:
Desktop:
Here are the original screenshots where Brian posted these:
Here’s a look at it on mobile. pic.twitter.com/0huQaRIO0i
— Brian Freiesleben (@type_SEO) November 7, 2022
I assume Google pulls this from the condition attribute in Google Merchant Center and/or the web site content and structured data.
Forum discussion at Twitter.
Update: Also for refurbished:
↗️ Google added a green leaf icon for "Refurbished🍃" condition in product on serp.
— Khushal Bherwani (@b4k_khushal) November 17, 2022
↗️ As we recent saw pre-owned 🍃.
↗️ ref article for this attribute - https://t.co/hUQgVJlaZA
↗️ Do you seen this before? cc - @rustybrick - @type_SEO #SEO pic.twitter.com/rG0WbXi8kY
Update: There have been some changes or updates to this:
Google > Mobile
— Saad AK (@SaadAlikhan1994) January 15, 2023
I saw a "Pre-owned options" section in the SERPs, with a tag-line (Save money and reduce landfill waste).
Sending to: @rustybrick SIR. pic.twitter.com/9CE8XAy0za
It's own section is new to me.
— Saad AK (@SaadAlikhan1994) January 16, 2023
I’ve also never noticed “refurbished” product attributes before. They seem like an add-on to the original leaf icon. Seeing quite a bit of that now. pic.twitter.com/s4MaFlYUux
— Brian Freiesleben (@type_SEO) January 16, 2023
