Google: We're Working On A Solution To Refresh Penguin Faster

Sep 10, 2014 • 8:48 am | comments (128) by | Filed Under Google Search Engine Optimization

Penguin RunningWe know webmasters, especially those impacted by Penguin 2.1 are getting really anxious. It has been 11 months and 6 days since the last Google Penguin refresh. That is a long time for a site.

But Google understand that but has told us it is complex to refresh Penguin and it is taking them time.

Google confirmed a few newish items around Penguin and what the engineers at Google are working on with the algorithm this week.

In a video hangout on Google+ with Google's John Mueller, John shared they are working on speeding up the algorithm so it refreshes faster. John also admitted that Google's algorithms don't always reflect the changes webmasters make to improve their sites in a "reasonable time," specifically around Penguin.

At 34 minutes and 32 seconds into the video, John said:

(1) Google is working on a "solution that generally refreshes faster" specifically talking about Penguin.

(2) He said "we are trying to speed things up" around Penguin.

(3) He also admitted that "our algorithms don't reflect that [webmasters efforts to clean up the issues around their sites being impacted by Penguin] in a reasonable time."

Here is the video:

Forum discussion at Google+.

Image credit to BigStockPhoto for penguin running (I did the running part)

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