Google Test New Local Panel Ad: See What's In Store

Aug 29, 2017 - 7:51 am 2 — by
Filed Under Google Ads

Google Local Inventory Ads

Glenn Gabe spotted and posted on Twitter a new format for the local panel inventory product ads. This one shows a "see what's in store" search box to allow you to search the store in the local panel and then shows popular tags/categories of products in the store. After that, you can swipe through some of their more popular items in the box below.

Here is a screen shot from Glenn:

Google Local Panel See Whats In Store

I cannot replicate this but Ginny Marvin says this is the debut of the new look for local inventory ads in the knowledge panel. A more basic dumbed down version was launched in July 2016.

Forum discussion at Twitter.

Update: I can see this myself for the Google [best buy] local panel:

Best Buy Google Local Ad

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Google Adopts New AI Training Control

Oct 30, 2026 - 12:50 pm
Bing SEO

Microsoft Bing New AI New Controls With AI Training From AI Search Grounding

Oct 30, 2026 - 12:15 pm
ChatGPT Ads

ChatGPT Gets Wider Ads, Multi-Image Ads Expands, Expansion & More

Oct 30, 2026 - 11:17 am
Search Forum Recap

Daily Search Forum Recap: October 30, 2026

Oct 30, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Volatility X2, Spam Updates, AI Overviews Everywhere, Blending Ads & Organic, Google & Microsoft Earnings

Oct 30, 2026 - 8:01 am
Google Search Engine Optimization

Google AI Overviews & AI Mode 0.9% Click-Through Rate, Opt Out Study Says

Oct 30, 2026 - 7:51 am
Previous Story: Google SEO Advice: Recurring Event & Updated Item Pages