Google Test New Local Panel Ad: See What's In Store

Aug 29, 2017 - 7:51 am 2 by
Filed Under Google Ads

Google Local Inventory Ads

Glenn Gabe spotted and posted on Twitter a new format for the local panel inventory product ads. This one shows a "see what's in store" search box to allow you to search the store in the local panel and then shows popular tags/categories of products in the store. After that, you can swipe through some of their more popular items in the box below.

Here is a screen shot from Glenn:

Google Local Panel See Whats In Store

I cannot replicate this but Ginny Marvin says this is the debut of the new look for local inventory ads in the knowledge panel. A more basic dumbed down version was launched in July 2016.

Forum discussion at Twitter.

Update: I can see this myself for the Google [best buy] local panel:

Best Buy Google Local Ad

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 18, 2026

Jun 18, 2026 - 10:00 am
Bing SEO

Bing Webmaster Tools May Support More Country Reporting

Jun 18, 2026 - 7:51 am
Google Maps

Google Business Profiles Dashboard Activities Button

Jun 18, 2026 - 7:41 am
Google

Google Tests 3D Model From Attribution In Product Results

Jun 18, 2026 - 7:31 am
Google

Google Discover Feed With More Google News Showcase Results

Jun 18, 2026 - 7:21 am
Google Search Engine Optimization

Google: For Site Moves, Add All Domain Variants To Change Of Address Tool

Jun 18, 2026 - 7:11 am
 
Previous Story: Google SEO Advice: Recurring Event & Updated Item Pages