Google Test New Local Panel Ad: See What's In Store

Aug 29, 2017 - 7:51 am 2 by
Filed Under Google Ads

Google Local Inventory Ads

Glenn Gabe spotted and posted on Twitter a new format for the local panel inventory product ads. This one shows a "see what's in store" search box to allow you to search the store in the local panel and then shows popular tags/categories of products in the store. After that, you can swipe through some of their more popular items in the box below.

Here is a screen shot from Glenn:

Google Local Panel See Whats In Store

I cannot replicate this but Ginny Marvin says this is the debut of the new look for local inventory ads in the knowledge panel. A more basic dumbed down version was launched in July 2016.

Forum discussion at Twitter.

Update: I can see this myself for the Google [best buy] local panel:

Best Buy Google Local Ad

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 19, 2026

Jan 19, 2026 - 10:00 am
Google

Google AI Overviews Powered By Gemini 3 Pro For Complex Queries

Jan 19, 2026 - 7:51 am
Google News

Google Is Appealing Its Search Monopoly Ruling & Asks To Pause Remedies

Jan 19, 2026 - 7:41 am
Google Search Engine Optimization

Google Warns On Hosting With Free Subdomain Hosts

Jan 19, 2026 - 7:31 am
Other Search Engines

OpenAI Will Soon Test Ads On ChatGPT

Jan 19, 2026 - 7:21 am
Google Search Engine Optimization

Google: Comments Link Spam Has No Effect On SEO/Search

Jan 19, 2026 - 7:11 am
 
Previous Story: Google SEO Advice: Recurring Event & Updated Item Pages