Google: Content Publishing Frequency Not A Ranking Signal

Mar 8, 2018 - 8:28 am 20 by

Google Robot Machine

John Mueller from Google said Google's algorithms doesn't give a benefit to a site that produces more content, more frequently than other sites. He said on Twitter, "a site isn't a machine that pumps out content at a fixed rate. Well, it shouldn't be :-)."

Yea, having more unique and quality content gives you more opportunities to rank well in search. But just because you publish 10 new pages per day and your competitor does 1 new page per week, it doesn't mean you will rank better for the same keywords because you publish more.

Here are the tweets:

I hope that makes sense?

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 16, 2025

Sep 16, 2025 - 10:00 am
Google Search Engine Optimization

New (But Old) Google Search Console Achievements

Sep 16, 2025 - 7:51 am
Google Search Engine Optimization

What Is Google Question Fringe Score

Sep 16, 2025 - 7:41 am
Bing Ads

Bing Image Search With Ads Mixed Into The Organic Results

Sep 16, 2025 - 7:31 am
Bing Search

Bing Testing Sticky Search Bar Header

Sep 16, 2025 - 7:21 am
Google News

Rolling Stone Publisher (Penske) Sued Google Over AI Overviews

Sep 16, 2025 - 7:11 am
 
Previous Story: Google My Business Has Updated Local Photos Help Article