Google Algorithm Update March 23rd : Chatter & Signals

Mar 26, 2018 • 8:30 am | comments (67) by | Filed Under Google Search Algorithm Updates

Chalkboard4 Google 640

As I mentioned in my Friday video, there seemed to be some chatter around the algorithm update starting back up again after a number of days of calm. Well, the weekend got pretty heated with chatter within the community, although not all of the automated tracking tools picked up on the changes. Some are saying the update started as early as the 21st/22nd but most are thinking the 23rd.

Some are saying this update was a tweak to the core update from earlier this month. Some think this is a new thing - of course, we do not know what it is unless Google tells us.

The ongoing WebmasterWorld thread has chatter since Friday afternoon throughout the weekend. Here is some of it:

Anybody else has lost traffic today March 23, 2018 ?

Yes, multiple sites. Starting 6PM ET on 3/21. -30-60% range.

~10% drop in traffic on 3 different sites on 3/23.

Starting 8 AM EST 3/22 on the biggest site

Seeing a further 20% drop here...

Seems Google want large, corporate and less relevant sites such as quora, reddit, pinterest, amazon etc to dominate all the niche serps...

Actually if it was March 22, I'd say no big change on my end. Need more time to assess March 23, but nothing major from what I've seen so far for my sites.

There are even a higher number of complaints in the Google Webmaster Help forums than normal.

The tools don't all agree that there was an update:


click for full size


click for full size

Cognitive SEO:

click for full size


click for full size


click for full size

Advanced Web Rankings:

click for full size


click for full size

Glenn Gabe posted some companies charts as well:

Did you notice pretty big shifts over the weekend? There are many signs that there was one but not all those signs and signals match for this update.

Forum discussion at WebmasterWorld.

Previous story: Google To Redirect After April 30, 2018
Ninja Banner
blog comments powered by Disqus